Junior ISA
Financial services explainer - Clim8
This project for Clim8 is one of my personal favorites.
The main message was to create an engaging animation demonstrating the process and long-term benefits of opening an Ethical Junior ISA for a child’s future.
To elevate the storytelling we’ve tweaked the script to add a metafor at the start, which works well in explainer animations.
Watch it below:
The main message was to create an engaging animation demonstrating the process and long-term benefits of opening an Ethical Junior ISA for a child’s future.
To elevate the storytelling we’ve tweaked the script to add a metafor at the start, which works well in explainer animations.
Watch it below:
Once the script was ready, I developed the storyboard to define the visual pacing and structure. For the final visuals, I collaborated with Pat Grivet, who created all the styleframes in Adobe Illustrator, maintaining the brand guidelines and consistent character styles.
Some storyboard frames:
Styleframes:
